Date published:14/01/2026
The Institutional Shareholders of The Message Pad Limited (MPL), advised by BTG, have sold their outsourced contact centre solutions division.
About the deal:
The Message Pad is a technology and outsourcing business based in the UK, backed by a number of institutional shareholders. The company sold it’s contact centre division, MPL Contact.
In late 2012 MPL took the strategic decision to focus on further expanding its Contact Centre and Customer Engagement Software business within its mplsystems division. Established for 17 years, MPL’s customer base includes many household names and provides 24/7 outsourced call centre services ranging from email and web contact handling, advertising response management and payment lines, through to a virtual reception service and overflow call handling.
BTG was retained as lead advisor to the shareholders of MPL and identified the acquirer, managed the sales process and negotiated the deal.
How we made a difference:
- Performed global acquisition search for potential acquirers.
- Identified acquirer from our network.
- Structured and negotiated an optimal deal to maximise value for the company and institutional vendors.
- Negotiated long term on-going commercial arrangement between the buyer and seller moving forward.
We have been absolutely delighted with our choice of BTG. They worked with us throughout the whole process from marketing the business through to a timely and successful completion. Most importantly, they invested quality time to really understand the division we were selling and attracted an excellent list of potential acquirers. Great advice and process management throughout, we wouldn’t hesitate to work with them again on any future transactions.
Paul White – Chief Executive, The Message Pad Limited
