Sell-side Advisory to Wonderlane

BTG is delighted to announce that it has advised the shareholders of WonderLane on the sale of the business to Trust Payments, a FinTech company specialising in frictionless payments and value-added services.

WonderLane partners with global retailers to connect and deliver exceptional customer experiences in store and online through intelligent, fit-for-purpose technology. Trust Payments is a leading FinTech payments and software solutions provider backed by CORDET, an alternative credit specialist focused on the smaller mid-market in Northern Europe.

Trust Payments’ omnichannel platform processes billions in secure transactions every year for businesses across the globe, including the UK and US. The move enables Trust Payments to provide innovative retail operations technology solutions to any shop with its electronic point of sale (ePOS) offering.

Martin Hartley and Lawry Freeman the shareholders of WonderLane were advised by BTG Partner Simon Ward and Director Robert Johnson. Robert Johnson said: “Martin and Lawry have built an excellent business with deep industry expertise and market leading solutions.  We are delighted to have helped secure a strategic sale of the business to a global partner. This provides a fantastic home for WonderLane and as part of Trust Payments the future is very bright.”